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Jodi’s philosophy is clear: true sustainability must also be profitable. He firmly believes that being “green” is only achievable if you’re not “in the red,” emphasizing the importance of economic viability in sustainable agriculture.

Jodi Roebuck, the visionary behind Roebuck Farm, believes in the potential of cross-pollination between different agricultural sectors and climates as a driving force in the development of his work.

With a deep-seated passion for sharing his innovative strategies, Jodi actively mentors fellow growers, guiding them towards profitable and sustainable food production. His dedication to this cause underscores his role as a forward-thinker and advocate for a more sustainable future in agriculture.

We offer Custom Training opportunities to share our farming and business strategies with growers + coach the skills necessary both in the field + in attitude to make growing food a profitable + sustainable endeavor.

Time alongside us at Roebuck Farm fast tracks growers to set their up own market gardening enterprises anywhere.

 

those who’ve experienced the program
Together, Jodi and Tanya have provided a world class training programme in a setting that is a must for any would-be market gardener. Jodi's willingness to share knowledge of all aspects of market gardening, together with a razor sharp business mind has been a game changer for me. No pretence, just down to earth real information to set you up for success in your own context. Thank you Jodi and Tanya.
Jeff Maclennan
Queensland, Australia
FEB, 2025
Our online consult followed by time spent at Roebuck Farm showed us how to zero in on our most profitable crops and then where to sell them for the best return.

This new focus has also shown us how Soul Food Farm can support our family and allow me to leave my 30hr/wk farming job and focus solely on our business.
Eddie + Kylie
Soul Food Farm, Raglan
Oct 2022
I found a passion within myself that I didn’t know existed, a deep connection to the land and the processes that nurture it. Jodi, was an incredible guide throughout this journey. His wisdom and generosity with knowledge were inspiring, and I feel incredibly fortunate to have learned under his mentorship. The experience I gained at Roebuck Farm has not only enriched my understanding of sustainable farming but also solidified my commitment to this path. I’ll always look back on this time as a pivotal moment in my growth, both personally and professionally.
Gogla Sarjveladze
@gogla_sarjveladze
Republic of Georgia
2024
The challenge was to pivot from a simple vegetable garden perspective to a market garden perspective, and to find the right tools, infrastructure, and work flow needed for making a profitable market garden on a small piece of land.

Jodi has something priceless: discipline + patience, you can learn a lot from someone so driven.

I built my 1st market garden from scratch + my experience with Jodi has been one of the BEST decisions of my career
Fernando Garcia de Vinuesa
@elsembrador_madrid
Portugal + Spain
I’m an Irish market gardener who spent 7 weeks on Jodi’s farm. I loved it there. Got loads of information seeing a farm very similar in size to ours (but a much shinier version) + left with loads of inspiration. Jodi in his ambition, attention to detail + just his absolute constant tweaking + improving of his farm was exactly what I was hoping to get.

He was a mentor when I was there + actually I still think now of some of the conversations
Aonghus Costello
@angarraiglas
South Conamara, Ireland
FAQ's
How do I apply?
Contact us for more information. We will book a time to video call you.
What experience to I need?
It is not experience as such that you need, it is an attitude towards learning + being a 'team-player'. We will provide you with a podcast + book list which we expect you to have listened to and read before coming to the farm.
Is there accomodation?
Yes, there is a 3 bedroom fully furnished cottage on site for trainees. There are private rooms but shared living spaces. It is expected that you share chores including cooking.
What do I need to provide?
We provide basic food from the farm, all other food you need to supply. You need to be equipped with your own appropriate farm clothing for the season including light weight sneakers.
What will I learn?
Teaching is focused on all necessary elements like propagation + seedling production, greenhouse production, soil preparation, field work, transplanting, direct seeding, experience on + understanding the vast array of tools, harvesting, post- harvest in the wash + pack house, deliveries + sales.
How long is the custom training
3 months
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