Join Jean-Martin Fortier at Roebuck Farm for the day exploring fundamental elements, techniques, and design principles that transform small-scale biointensive farming into a profitable endeavour!
Cultivate greater abundance + efficiency by learning JM's approaches to
How to set goals to grow your bottom line
Which clients to focus on to increase sales
How to set prices to grow your profits
Which investments to make for long-term growth
Identifying key crops for optimal profitability
Learning strategies for team mobilization and streamlining daily farm operations
Life habits to adopt to be at your best during the season
Management practices to improve your crop and harvest planning
Which tools will save you time and increase your efficiency
About Jean-Martin Fortier
From Quebec, Jean-Martin Fortier is a world-renowned market gardener, author, and outspoken advocate for the small-scale organic farming movement. For over 20 years, he has inspired hundreds of thousands worldwide through his teaching, books—including The Market Gardener—and hands-on experience. A passionate proponent of regenerative agriculture, he leads educational programs at The Market Gardener Institute and La Ferme des Quatre-Temps, equipping farmers with techniques that balance ecological health, efficiency, and profitability. A sought-after speaker and thought leader, he promotes diversified small farms as a path to food sovereignty and resilient local ecosystems, and was recently awarded the Meritorious Service Cross by the Governor General of Canada.
Join us for an unforgettable day of learning, connection, and inspiration
Thursday, 4th December Roebuck Farm, Taranaki
Don’t miss this rare opportunity to learn directly from Jean-Martin Fortier (JM) — one of the world’s leading voices in small-scale regenerative agriculture.
JM will share the key elements, techniques, and design principles that have enabled thousands of growers worldwide to transform small-scale, biointensive farming into a profitable and fulfilling livelihood.
Throughout this full-day workshop, you’ll explore how to set financial goals that grow your bottom line, identify high-value crops for maximum profitability, focus on your ideal clients, price effectively, and make strategic long-term investments. JM will also share his proven strategies for streamlining daily operations, building effective teams, improving crop and harvest planning, and maintaining personal balance through the season. Expect practical tools and systems you can immediately apply to save time, increase efficiency, and cultivate abundance with confidence.
Set at Roebuck Farm — a working model of regenerative small-scale success just minutes from New Plymouth — the day includes a guided farm tour led by Jodi Roebuck, offering a real-world look at how JM’s principles are applied in practice.
Is it really possible to achieve financial success farming on a modest acreage? Absolutely.
Workshop Schedule
9:00 am – 5:30 pm
A full-day workshop with JM and Jodi featuring:
Market Gardening 2.0 – JM shares the latest evolution of small-scale market gardening — design, systems, and strategies for thriving in today’s regenerative landscape.
Farm Lunch (Provided) – Enjoy a seasonal, farm-grown meal together.
Farm Tour + Tool Demonstration – Guided by Jodi and JM, see firsthand how systems work in the field.
Keys to Profitability – Dive into the business foundations of success — financial clarity, smart scaling, and sustainable management
5:30 pm – 7:30 pm
Woodfire Pizza Gathering: wrap up the day with woodfired pizza, good company, and conversation among fellow growers.
Tickets include: all sessions, farm lunch, and after-workshop woodfire dinner. Capacity: limited to 30 participants — early booking is essential for this intimate on-farm event.
The following day JM will give a special presentation at Green School New Zealand, just 10 minutes drive from Roebuck Farm.
Transforming Communities Through Market Gardening:
A Keynote with Jean-Martin Fortier
10 am -12 pm Friday 5th December
This engaging session will delve into the transformative power of ecological farming to restore and ignite local communities. JM will highlight the success stories of future growers empowered by The Market Gardener Institute, and explore the innovative ventures shaping the future of regenerative agriculture.